An article in yesterday’s Wall Street Journal announces that the fast food chains Taco Bell and Pizza Hut plan to remove artificial colors and flavorings from their food.
Taco Bell is aiming to replace the ingredients with natural alternatives by year-end. They are also planning to remove additives like added trans fats and and additional artificial preservatives and additives by the end of 2017.
This is a great first step.
Back in 1978 when I first started considering toxics in my food, eliminating foods that contained artificial colors and flavors and preservatives was my first step. I’ve come a long way since and hopefully fast food chains will too.
The article says the companies are doing this “he face of changing consumer tastes.” We have power. Companies will give us what we want or go out of business.
This is a very good indicator things are moving in the right direction.
Wall Street Journal:Taco Bell, Pizza Hut to Remove Artificial Flavors, Coloring
