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Listen to my interview with Lauzon Exclusive Hardwood Flooring, maker of Pure Genius flooring, Communication Manager Priscilla Bergeron. |
Activated by natural or artificial light and by the movement of air, this unique, high-quality intelligent flooring – available in a wide range of styles and finishes – continuously breaks down airborne toxins, creating a constant supply of pure air in the home. Studies show that the air in rooms installed with Pure Genius is up to 85 per cent cleaner than spaces without the flooring. This hardwood floor reduces indoor air pollution with a specially-formulated, patented titanium dioxide technology that “decomposes bacteria, viruses and moulds, and reduces potential carcinogens by constantly transforming toxic airborne particles into harmless water and carbon dioxide molecules…after 30 days, rooms installed with Pure Genius flooring have been shown to have a formaldehyde level of only five parts per billion (ppb), compared to 16-32.5 ppb found in a typical home.” This flooring also helps reduce household odors such as cigarette smoke, pet urine and lingering cooking smells.
